News
August 30th, 2010
Facebook Live
Facebook’s official live streaming channel gave us some face time when it featured UK’s marketing director and our own Cornett staffer discussing how we utilized its new Places location-based service. Watch the video
April 13th, 2010
The Creative Cities Summit: what it was all about
Many of the discussions during the three-day event focused on topics that Lexington and many similar cities have struggled with - from attracting and retaining talent and accepting diversity, to sustainability, transportation and design.
October 27th, 2009
The Night the World Saw Blue
LEXINGTON, Ky. (Oct 26, 2009) - When the University of Kentucky announced the theme of the annual Big Blue Madness as "Blue All Around You," they meant it literally. Today, UK Athletics announced a never-done-before recap of the event - translated into eight (yes eight) different languages and posted it online at www.kentuckywildcats.tv.
September 30th, 2009
Business Lexington
Hosting the World Equestrian Games meant countless volunteer hours from hundreds of Lexingtonians. Business Lexington featured our agency’s president for his role in helping prepare the community as it welcomed visitors from around the globe. Read the BizLex article
September 29th, 2009
Where have we been?
You may not have heard from us lately, but I'm sure you've seen our work. We've been in a zone - producing a ton of wildly creative and successful campaigns. The next few posts will show a few elements from each of our latest campaigns.
September 29th, 2009
Introducing UKNow – The University of Kentucky’s Online News Portal
Let me begin by saying that I do not personally work on the University of Kentucky account (only University of Kentucky Athletics) so I don't have all of the details about this INCREDIBLE communication piece. But, I did want to share it with you and then have the UK team that developed it follow up (when they come up for air). http://uknow.uky.edu/
September 28th, 2009
ESPN the Magazine
How do you earn national media coverage from local advertising efforts? Create a billboard campaign that speaks for itself. Or in this case, sings for itself.
May 20th, 2009
Spring is for Engagements!
On a cold, icy day in February, I gathered the many people who make up the Cornett -Keeneland team along with our media partner, Right Place Media, for a Keeneland Spring Race Meet strategy session. Naturally, we discussed the comprehensive marketing plans including the traditional advertising methods that were in development for the Spring Race Meet, but we knew a large audience awaited us in the online community.
March 11th, 2009
Urban Active voted #3 America’s Healthiest Gyms in America by Health.com
In a time of great concern surrounding the health of the American population, we are very proud to work with one of America's Healthiest Gyms. Congratulations Urban Active for being voted #3 America's Healthiest Gyms in America by Health.com. Read the full article on Health.com
March 11th, 2009
The University of Kentucky’s “see blue.” campaign is in a class by itself.
The University of Kentucky, a Cornett-IMS client and marketing partner, won several prestigious awards at the 2009 Council for the Advancement and Support of Education (CASE) District Three Conference in Atlanta.